Press 1 Voice Press 1 Voice
Press-1 Campaigns

Make every voice call interactive with Press-1.

Give people a simple way to respond while they are still on the call. Press 1 can confirm interest, request a callback, RSVP to an event, or move the contact into another campaign step.

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Families First Voice campaign
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“Hi, this is Families First. We’re hosting a fundraising event this Sunday. Press 1 to RSVP.”
“Thanks for RSVPing. We’ll send the event details by text shortly. We’d love to see you there.”
Live response flow One key. One clear next step.
1Contact presses 1
2Response is captured
3Follow-up is triggered
Useful for campaigns where response matters
POLITICAL
NONPROFITS
UNIONS
ADVOCACY
MEMBERSHIP
COMMUNITY
How Press-1 works

What is a Press-1 Campaign?

A Press-1 Campaign is a voice broadcast that lets recipients respond using their phone keypad. Instead of sending a one-way recording and waiting for someone to call back, you can capture intent during the call itself.

01

Play your message

Send a prerecorded voice message to the campaign audience.

02

Capture the response

Ask the recipient to press a key if they want a callback, an RSVP, more information, or another action.

03

Route the next step

Use the keypad response to tag the contact and move them into the right follow-up workflow.

Built for response

Features that turn a voice message into a next step.

Keep the campaign simple for the recipient and useful for the team handling the response.

MV

Multiple Response Paths

Use different keypad options for callbacks, RSVPs, information requests or other campaign outcomes.

VM

Voicemail Follow-Up

Give interested contacts a clear fallback when a live connection is not the right next step.

RT

Route by Intent

Send positive responses to a priority list while keeping other outcomes organized separately.

TX

Text Follow-Up

Use a keypad response to trigger a text with event details, next steps or another requested resource.

LG

Response Logging

Keep the keypad response attached to the contact so the campaign team knows what happened.

BR

Branching Call Paths

Create different prompts or follow-up steps based on the response the recipient gives.

From call to action

Keep the response connected to the campaign.

The useful part of Press-1 is what happens next. A response can be tagged, routed, followed up by text, or placed in a callback queue without rebuilding the list by hand.

Keep the keypad response attached to the contact.
Separate high-intent contacts from no-response contacts.
Trigger a callback, text follow-up or another campaign step.
Give the team a clearer list of who needs attention next.
See the Press-1 flow in a demo →
Voice MessageAsk the contact to respond
Press 1Interested
No InputNo response
Follow-UpCallback or text
Retry LaterNext campaign wave
Campaign ideas

Run Press-1 campaigns for different outreach goals.

One interaction can be used in many ways, as long as the next step is clear.

PC

Political Campaigns

  • Voter identification
  • Event RSVPs
  • Volunteer interest
  • Fundraising follow-up
NP

Nonprofits

  • Donor callbacks
  • Volunteer sign-ups
  • Event attendance
  • Supporter information requests
UN

Unions

  • Member interest
  • Meeting confirmations
  • Organizer callbacks
  • Contract campaign updates
AD

Advocacy & Membership

  • Action alerts
  • Petition follow-up
  • Chapter outreach
  • Issue campaign callbacks
Customer feedback

What teams value about interactive voice campaigns.

“

We use Press 1 when we need a simple yes-or-no action. The response list is much easier for the field team to work with afterward.

CD
Campaign DirectorPolitical outreach team
“

For event reminders, asking members to press one is easier than hoping they call us back later. We know who needs the next message.

OD
Organizing DirectorUnion campaign
“

The text follow-up is useful for us. Someone can respond during the call and get the event details without waiting for a staff member.

EM
Engagement ManagerNonprofit organization
“

We mainly wanted to stop losing interested contacts in spreadsheets. Now the Press-1 responses are already separated for follow-up.

FL
Field LeadAdvocacy program
“

It is a small interaction, but it gives us a much clearer signal than a regular one-way broadcast.

OM
Operations ManagerMembership organization
Sample testimonial copy for layout and design. Replace with verified customer quotes before publishing as customer testimonials.
Ready to try Press-1?

Set up your first interactive voice campaign.

Tell us what response you need from the audience and we’ll show you how to build the campaign around it.

FAQs

Press-1 Campaign FAQs

What is a Press-1 Campaign?
A Press-1 Campaign is an interactive voice broadcast that asks recipients to respond using their phone keypad. A response can be used to record interest, request a callback, confirm attendance or trigger another campaign step.
Can Press-1 trigger a text message?
A supported campaign workflow can use keypad input to trigger a follow-up text with information such as event details, a confirmation message or another requested resource.
Can someone be routed to a live person after pressing 1?
Depending on the campaign setup, Press-1 responses can be routed into a callback or transfer workflow so interested contacts can reach the appropriate team.
Can I use more than one keypad option?
Yes. A campaign can be structured with multiple keypad choices when the audience needs more than one response option.
What happens if someone does not press a key?
No-input contacts can remain in a separate campaign outcome, such as a retry list or a later follow-up segment.
Can Press-1 Campaigns be used by nonprofits, unions or political organizations?
Yes. Common use cases include event RSVPs, member outreach, voter identification, donor callbacks, volunteer interest and advocacy campaigns.
Does Press-1 guarantee compliance with calling regulations?
No. Press 1 Voice can support organized campaign workflows, but your organization is responsible for determining and following the consent rules, calling restrictions, identification requirements and other laws that apply to the campaign.